For course creators
Let prospective students try one lesson
A course trailer can show your teaching style. A small exercise lets someone find out whether they can learn from it.
Published by ReplyMagnet · Last updated
Give the sample a result of its own
A useful course sample lets the reader complete one small exercise. A syllabus explains what the course covers, but it doesn't provide the same experience as trying a lesson.
Choose a task students can finish without buying the rest of the course. A photography lesson might help them adjust one setting; a writing lesson might help them revise one paragraph.
Include the exercise, enough explanation to attempt it and a way to check the result. Save the full sales presentation for a relevant next step.
Follow the step-by-step free lesson delivery guide for the complete setup, copy and mobile test.
Deliver the sample with ReplyMagnet when the workbook is ready.
Don't make LESSON and WAITLIST mean the same thing
A lesson request and a waitlist signup promise different outcomes. Use separate campaigns unless the caption clearly combines them into one offer.
For the sample: ‘Comment LESSON for the first exercise.’ For the waitlist: ‘Comment WAITLIST to hear when enrolment opens.’
If the sample includes an email series, say that before the form. Someone asking for one worksheet shouldn't discover afterward that they joined a launch sequence.
ReplyMagnet's campaign guide explains how one campaign's keyword variants all point to the same resource.
Put the follow-up where the teaching happens
Use the email destination to deliver any promised lesson sequence. ReplyMagnet's native Mailchimp or Kit sync starts at $9 monthly, according to its plan guide.
Attach a PDF workbook, or use a link asset on Basic or above for a hosted lesson. Check the lesson's access settings before promoting it.
Test the complete path:
- Request the sample from another Instagram account.
- Submit a test address if capture is required.
- Open the lesson on a phone.
- Confirm the contact reaches the intended email audience.
The email-sync guide covers the connection. The teaching sequence itself belongs in your email platform.
Measure the sample separately from the sale
Requests and captured contacts show interest in the sample. Enrolment needs to be measured in the checkout or course system that records it.
If many people request the lesson but few open the resource, inspect delivery. If they open it but ask confused questions, improve the exercise. If they enjoy it but don't enrol, the full course may need a clearer fit or offer.
Do not treat every download as a lost sale. A sample is also useful when it helps someone decide the course isn't right for them.
During launch week, watch the monthly allowance. The 30-day trial previews Pro features with 1,000 engagements, not the paid Pro volume.
Common questions
Can I send a different worksheet for each module?
Yes, with separate campaigns for different resources. Variants inside a single campaign all deliver the same asset.
Can students receive the sample without joining a list?
Yes. Leave capture off for direct access. If an email series is part of the offer, explain it before collecting the address.
Does ReplyMagnet know who enrolled?
The resource workflow records requests and captured contacts. Confirm enrolments in the course or payment system rather than assuming a download represents a purchase.