Lead capture gates: follow, email, phone

A campaign with no gates active delivers instantly: the DM's link opens the file directly. Turning a gate on inserts a short capture page between the DM link and the download, and the file only opens once whatever the campaign asks for is filled in or confirmed. Review the gates step in the wizard before launching, so the campaign runs exactly the gates you intend.

Gates can be combined. A campaign can ask for an email and a phone number together on the same capture page, or run with no gates at all and deliver instantly. Whichever combination you choose is set once, in the wizard, per campaign; different campaigns on the same account can use different gates.

With the gate on, the DM sent to a non-follower includes a prompt to follow, plus a button to confirm once they have. Tapping confirm re-checks with Instagram directly: the answer comes from the platform, not from the commenter's own claim. Someone who already follows the account skips the extra step entirely and gets delivered straight away, since the check runs before the prompt.

Because it's a per-campaign toggle, you decide whether a given campaign uses it: a launch-week campaign might, an evergreen one might not. It sits alongside the email and phone gates, and can be combined with either.

Turning the email gate on changes what the DM link points to: instead of the file, it opens a short capture page with a single email field and a download button. The address is validated before it's accepted, and once submitted, the file opens right away, in the same visit with no separate step.

Every captured email lands in Leads, on every plan. Automatic sync to Mailchimp or Kit, so a new email pushes into your list within seconds without any manual export, is a Pro-and-above feature; on Starter or Basic, the address is still there in Leads, just without the live push.

Turned on, the phone gate adds a number field to the same capture page the email gate uses, either on its own or right next to the email field, depending on which gates the campaign has active. A number that doesn't look like a valid phone number is rejected before the page moves on.

Because it's a Pro-and-above capability, the phone gate toggle is disabled in the wizard on Starter and Basic workspaces, with an upgrade prompt in its place. Once available, captured numbers show up wherever leads already show up: the Leads tab and CSV export.

From the commenter's side, the flow is short no matter how many gates are on: tap the link in the DM, land on a simple page (or skip straight to the file with no gates), fill in whatever it asks for, and get the download. There's no account to create and no app to install; everything happens on that one page.

The capture page itself carries the creator's name by default, with a small "Delivered by ReplyMagnet" mark at the bottom on Starter and Basic; Pro and above can remove that mark entirely for a fully white-labeled page.